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Tata Consumer Products Limited chooses Arkieva software to manage tea blend optimization process – Australian Associated Press

Tata Consumer Products Limited chooses Arkieva software to manage tea blend optimization process – Australian Associated Press

WILMINGTON, Del., December 5, 2024 /PRNewswire/ — Arkieva, a leading provider of supply chain planning software and consulting, announces a supply chain planning project for Tata Consumer Products Limited (TCPL), a consumer goods company. rapidly changing consumption. TCPL chose Arkieva to optimize and manage its tea blending process and associated raw material supply. TCPL also needed a way to predict the blends, prices and availability of its tea components. The Arkieva software solution leverages both optimization capabilities and forecasting models.

Based in IndiaTCPL product range includes tea, coffee, water, ready-to-drink, salt, pulses, spices, ready-to-cook and ready-to-eat offerings, breakfast cereals, snacks and mini-meals. The company owns Indian and international brands such as Tata salt, Tata teaTetley, Tata Sampann, Eight O’Clock Coffee, Good Earth Tea and Organic India. Tata tea is the second largest tea brand in the world India while Tetley is the largest tea brand in Canada and the third largest tea brand in the world United Kingdom. The tea is packaged for the Tata and Tetley brands by teams based in India and the United Kingdom.

As part of the tea sourcing and blending process, TCPL knew it needed a planning tool to optimize its tea purchases. The process requires ensuring that all blends use raw materials in the appropriate proportions on a weekly basis to provide the right characteristics to the final product while minimizing overall costs.

“During the selection process, we saw an exceptional fit between our functional requirements, the user-friendliness of the Arkieva supply planning software and the pragmatic approach of the Arkieva team,” said Swaminathan TV, Global Digital Director at Tata Consumer Products. “Within a very short time after the data was made available to them, Arkieva completed a custom demo using our data, which really helped us understand how the solution could directly impact our supply chain . »

“We look forward to our go-live with Arkieva in the coming weeks. Arkieva supply planning software will enable TCPL to better balance supply and demand, enabling us to provide better service to our customers,” said Swaminathan.

“We are very pleased that an industry leader like Tata Consumer Products has placed its trust in the Arkieva solution,” said Sujit SinghDirector of Operations at Arkieva. “Tata is one of the most well-known and respected companies in the world. We have enjoyed working with their team and look forward to the mix optimization process going live. We believe in our software and know that it will greatly benefit Tata Consumer Products’ processes and enable it to become even more efficient.

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About Arkieva
For over 30 years, Arkieva has helped global companies transform their businesses through supply chain process improvement. Integrated demand, inventory, supply and business planning solutions increase growth and profits, and provide the agility and efficiency needed to respond to a supply chain environment constantly evolving. Our approach combines strategic consulting, powerful software technologies and iterative implementation to deliver scalable solutions tailored to the complexities of each client’s operations. Arkieva’s culture of innovation keeps clients like Amy’s Kitchen, Torani Syrups and Lush Retail at the forefront of supply chain planning.

Arkieva has its headquarters in Wilmington, Delaware United States with offices in Antwerp, Belgium and Mangalore, India. For more information, visit www.arkieva.com.

Arkieva media contact:
Kristan Theile
Marketing Director, Arkieva
513-376-0300
[email protected]

About Tata Consumers Private Limited
Tata Consumer Products Limited is a consumer products company that brings together the Tata Group’s core food and beverage interests under one roof. The Company’s product portfolio includes tea, coffee, water, ready-to-drink, salt, pulses, spices, ready-to-cook and ready-to-eat offerings, breakfast cereals, lunch, snacks and mini-meals. Tata Consumer Products is the second largest branded tea company in the world. Its main beverage brands include Tata teaTetley, coffee at eight o’clock, Tata Café GrandNatural Himalayan mineral water, Tata Copper+ and Tata Gluco+. Its food portfolio includes brands such as Tata saltTata Sampann and Tata Soulfull. In IndiaTata Consumer Products reaches over 201 million households, giving it unrivaled ability to leverage the Tata brand in consumer products. The Company has a consolidated annual turnover of ~Rs. 13,783 billion with operations in India and international markets.

SOURCE Arkieva