Growing companies urged to stop leaving money on the table in 2025

nShift Releases Five Ways Deliveries Can Solve Business Problems

Small and medium-sized e-commerce businesses fear leaving money on the table by failing to optimize their processes, learn from data analytics, and improve their customer experience. nShift experts are calling on growing and ambitious e-commerce businesses to make 2025 the year they start using the delivery process to maximize revenue and solve business challenges.

Small e-commerce businesses are better positioned than their larger competitors to respond quickly to changing customer expectations. But many may be missing the opportunity to spot these trends. One in five small businesses do not actively track e-commerce analytics.¹

nShift, a global leader in delivery and experience management, has identified five ways the delivery process can help increase revenue, build loyalty and solve business problems:

1. Increase conversions at checkout around 70% of shoppers admit to abandoning their online shopping cart.² Data from nShift shows that offering a range of delivery options at checkout can increase conversions by 20%
2. Reduced delivery costs last mile deliveries represent 41% of logistics costs.³ Investing in multi-carrier capability makes it easier to compare costs between suppliers and automatically select the least expensive carrier for a delivery.
3. Faster growth The right shipping software makes shipping to customers overseas much easier, allowing businesses to tap into global markets. 52% of customers are happy to purchase products sold outside their home country.
4. Higher repeat purchases a positive delivery experience keeps people coming back for more. Sending relevant messages during the delivery process creates the opportunity to integrate product promotions
5. Fewer returns losses–yields risk becoming the silent killer of profit in online retail. Running a digital returns process makes it easier to convert returns into exchanges